Amazon FBA Europe Alert: New 7-Day Delivery Window

What changes on September 1

International FBA inventory shipments sent with a non-partnered carrier to the UK, Germany, France, Italy or Spain must provide a one-calendar-week delivery window.

This does not mean goods must travel from China to Europe in seven days. The window is the expected week of arrival at Amazon’s fulfilment centre, not the factory dispatch date or port ETA.

Who is affected

• The shipment contains FBA inventory.
• It is an international shipment to one of the five destinations.
• It uses a non-partnered carrier.

Amazon Partnered Carrier and Amazon Global Logistics transmit delivery information through their integrated systems.

Three practical options

1. Use an Amazon-integrated logistics option

Amazon Partnered Carrier, Amazon Global Logistics or SEND—where available for the route—reduce the risk of manually entering an inaccurate date.

2. Keep your current forwarder

Ask for the expected arrival date at the FBA centre, not only the port ETA. Confirm customs release, cargo availability, final-mile capacity and appointment responsibility before selecting the week. Update the window before it starts if the forecast changes.

3. Use a European 3PL as a buffer

Goods can first enter a European warehouse for receiving and FBA preparation, then move to Amazon through local replenishments. Beeping, for example, publicly lists receiving, storage, labelling and delivery to Amazon warehouses from Valencia.

A 3PL does not remove the seven-day requirement. It moves ocean freight, customs and unloading outside the final Amazon delivery stage, making the selected week easier to control. YWHOLA has no commercial relationship with Beeping; it is mentioned only as an example of this operating model.

What to do now

1. Check whether the next shipment uses a non-partnered carrier.
2. Separate the port ETA from the real Amazon arrival date.
3. Obtain a written final-mile forecast.
4. Consider a European 3PL when customs or vessel timing makes the week unreliable.
5. Monitor the Shipping Queue and update the window before it begins.

YWHOLA coordinates suppliers, quality control, labelling, consolidation and transport from China. If you have goods in production or in transit, send us the destination, transport mode and current ETA so we can check whether the delivery window is realistic before the shipment is created.

Sources

• Amazon Seller Central Help — Delivery windows (login required)
• Amazon Seller Central — public reply about the one-week window
• August 2026 reference covering the five European destinations